The CityMove project aims to achieve a widespread public awareness of its technologies and solutions among the relevant stakeholders involved in the urban freight distribution :

- final customers and residents;

- industry (automotive OEMs, automotive supplier);

- shippers;

- freight carriers,

- Public Administrations.

This deliverable aims at setting out CityMove strategy and objectives related to awareness raising and dissemination. It also identifies target audience, potential dissemination tools and channels to which address effective actions and messages.